Tag: gym software cost

  • What Gym Management Software Actually Costs in India

    What Gym Management Software Actually Costs in India

    Quick answer: Gym management software in India typically lists at ₹999–₹3,399 a month for a single branch up to about 300 members. But the subscription is usually the smallest line in your bill. Payment processing at 1.5–2.75% of collections, WhatsApp and SMS charges, and one-time setup fees of up to ₹15,000 routinely add up to more than the software itself.

    If you are comparing gym software on the number printed on the pricing page, you are comparing the wrong number. Here is what the full bill actually looks like, and which line items to interrogate before you sign anything.

    The sticker price

    For a single-branch gym serving up to roughly 300 members, Indian vendors generally list between ₹999 and ₹3,399 per month. Annual commitments usually knock 15–25% off that.

    Most Indian vendors price on a flat monthly subscription rather than per member — which is worth appreciating, because the international market largely doesn’t. Overseas platforms commonly tier by member count, so the same software costs meaningfully more at 400 members than at 50 for identical functionality.

    The three costs that never appear on the pricing page

    1. Payment processing — usually the biggest line

    Transaction fees on member collections run about 1.5–2.75%. That sounds small until you apply it to real collections. A gym taking ₹3–4 lakh a month in memberships is paying roughly ₹6,000–₹8,250 a month in processing — several times the subscription.

    This is not a scandal; someone has to move the money, and a payment gateway is doing real work. But it is the number that decides your total cost, and it is the one most comparison articles quietly leave out. That is why some “all-in” figures you will read for Indian gym software look implausibly low — they are counting the subscription and ignoring the gateway.

    2. Messaging

    Reminders are not free. Current Indian rates run roughly:

    • SMS: ₹0.15–₹0.25 per message. A 200-member gym typically spends ₹120–₹300 a month.
    • WhatsApp: ₹0.50–₹0.85 per 24-hour conversation window, or about ₹400–₹700 a month at the same size.

    WhatsApp costs more per message and is worth every paisa, because in India it gets read and SMS largely does not. What you want to check is whether messaging is bundled, marked up, or billed at cost — the difference across a year is real.

    3. Setup, onboarding and migration

    One-time setup charges range from free to ₹15,000 depending on vendor. Data migration is the one to ask about specifically: moving 300 members with their plan dates, payment history and outstanding dues out of a spreadsheet is a genuine piece of work, and some vendors charge for it while others treat it as part of onboarding.

    What it actually costs: a worked example

    Take a 300-member gym collecting ₹3.5 lakh a month, on a mid-range plan:

    • Subscription: ₹2,000/month
    • Payment processing at 2%: ₹7,000/month
    • WhatsApp reminders: ₹600/month
    • One-time setup: ₹5,000

    That is roughly ₹1.2 lakh in year one, of which the software subscription is about a fifth. The illustration matters more than the exact figures: if you negotiate anything, negotiate the processing rate, not the subscription. Half a percentage point on ₹3.5 lakh a month is ₹21,000 a year — more than most annual software plans.

    Why per-member pricing is a growth tax

    Per-member pricing has an obvious appeal when you are small and an obvious problem when you are not. Every member you add raises your software bill, so the tool you bought to help you grow charges you more for growing.

    It also creates a genuinely bad incentive: gyms on per-member plans routinely delete or archive lapsed members to stay under a tier. That keeps the bill down and destroys exactly the historical data you would need to win those members back — or to work out what your churn rate actually is.

    Flat pricing has the opposite property. The bill is the same at 180 members and 280, so the software gets cheaper per member as you grow, and there is never a reason to hide a lapsed member from your own records.

    Seven questions to ask before you sign

    1. What is the payment processing rate, and is it negotiable at my volume?
    2. Is messaging bundled or billed separately, and at what rate per WhatsApp conversation?
    3. Is there a setup fee, and does it include migrating my existing members?
    4. Does the price change as I add members? If yes, at what thresholds?
    5. Which features are add-on modules? Branded apps, CRM and automation are commonly separate line items.
    6. What happens to my data if I leave? Ask for the export format, in writing.
    7. What is the notice period to cancel? Some contracts require 30 days and a phone call.

    If a vendor will not answer questions 1, 2 and 7 in writing before you pay, that is your answer.

    What Oxyye charges, plainly

    Flat monthly pricing, no per-member surcharge: ₹2,999/month for up to 300 members, ₹5,999/month for unlimited members, and custom pricing for multi-location operations. Annual billing saves 33%, and every plan starts with a 14-day free trial with no card required.

    Payment processing is separate and goes to Razorpay at their rates — we don’t mark it up, and we would tell you to be sceptical of anyone claiming processing is free. Automated WhatsApp reminders, UPI AutoPay collection, QR attendance and the owner, trainer and member apps are included rather than sold as modules.

    Frequently asked questions

    How much does gym management software cost in India?

    Typically ₹999–₹3,399 per month for a single branch up to around 300 members, with annual plans discounted 15–25%. Budget separately for payment processing at 1.5–2.75% of collections, which is usually the larger cost.

    Is flat pricing or per-member pricing better?

    Flat pricing is better for anyone planning to grow, because the cost per member falls as you add members. Per-member pricing can be cheaper below roughly 100 members, but it penalises growth and encourages deleting lapsed member records to stay in a tier.

    What hidden costs should I watch for?

    Payment gateway percentages, per-message SMS and WhatsApp charges, one-time setup and data migration fees, paid add-on modules for things like a branded app or CRM, and notice periods that make cancelling slower than signing up.

    Do I need to pay extra for WhatsApp reminders?

    Usually yes in some form, because WhatsApp Business charges per conversation window. What varies is whether your vendor bundles a message allowance, passes the cost through at rate, or marks it up. Ask which of the three before you sign.

    See the whole bill before you commit

    Try Oxyye free for 14 days on your own member list — flat pricing, no card required, and the numbers above in writing.

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